April Is a Launchpad

Recorded On: 03/15/2024

April is National Child Abuse Prevention Month. It's also an opportunity for a social media sprint that can build momentum with your audience, challenge them to think of ways they could do more for kids, and even simplify your comms workstream. Let's build our launchpad for the rest of the year!

Join us to hear what NCA will be doing for the month of April, and how you can use existing campaign assets that you can co-brand for your agency to blast off and build engagement for months to come. We'll cover:

  • New campaign assets for #ItsYourBusiness
  • A quick co-branding workshop in Canva
  • Building the launchplan with scheduling tools
  • Blasting off with small-dollar ads

We'll also cover assets from #SHINE, #CACsRespondFirst, and other evergreen public awareness campaigns developed by CACs over the years. Each of these campaigns features customizable assets and messaging for your CAC to brand, adapt, and share to boost your CAC's visibility in healing and preventing child abuse, and in activating ordinary people to take this work personally. Join us to learn about these campaigns and how to use them with Adam Varahachaikol, NCA's social media guru, and Blake Warenik, NCA's Director of Communications, the CAC movement's communications leader, and creator of the #ItsYourBusiness prevention campaign.

Blake Warenik

Director of Communications

National Children's Alliance

Blake serves as Director of Communications at National Children's Alliance, leading the branding, public awareness, and media relations efforts for NCA and the Children's Advocacy Center (CAC) movement. He is the creator of the #ItsYourBusiness campaign and serves as a national spokesperson for the organization and for CACs. 

Adam Varahachaikol

Program Associate, Communications

National Children's Alliance

Adam is NCA's social media and digital strategy guru. He joined NCA in 2021, having served as a broadcast journalist and assignment editor and a corporate social media manager. In a previous position, he built and implemented a modern, successful, and diverse social media content strategy from scratch and looks forward to expanding NCA's social media content.


Webinar Link
03/15/2024 at 4:00 PM (EDT)  |  60 minutes
03/15/2024 at 4:00 PM (EDT)  |  60 minutes
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